SANSPAREIL

聖沛雷爾

德潔國際 CO.,LTD
品牌定位溝通:SANSPAERIL源自於法語“無與倫比”的意思,品牌核心以極致美好的清潔用品體驗為訴求,倡導秉持著呵護自已與大地的角度創造產品,體現出用認真態度看待生活高度的價值溝通。
品牌形象策略:品牌識別形象以皇冠作為無可取代的尊貴象徵,通過VI設計將企業思想以可視化形式加以展現,融合品牌縮寫名稱勾勒如同皇室家徽般的視覺,展開品牌識別設計系統的整體形象規劃及運用。
Brand Positioning Communication:SANSPAERIL is a French word meaning "unparalleled."The core value of the brand demands the ultimate cleaning product experiences,and the products are designs from the perspectives of care for the people and the earth to reflect the high-value communication of viewing life with a serious attitude.
Brand Image Strategy: The crown is used as an irreplaceable symbol of honor for the brand image.The VI design visually illustrates the corporate concept by outlining the abbreviation of the brand in the shape of a royal emblem as the overall plan and application of the brand identity design system.
IDENTITY,PACKAGE,ADVERTISING,
2017
AD | CHIEHHUI LIN
D | CHIEHHUI LIN,CHIAYING WANG
P | 無二創意 設計x攝影
COPY | 徐琨成
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